The U.S. Olympic Committee and Comcast Partner to Launch the U.S. Olympic Network

The U.S. Olympic Committee and Comcast Partner to Launch the U.S. Olympic Network

"COLORADO SPRINGS, Colo. and PHILADELPHIA, and SUN VALLEY, Idaho, July 8 /PRNewswire/ -- The U.S. Olympic Committee (USOC) and Comcast Corporation (Nasdaq: CMCSA, CMCSK) announced today that they have entered into an agreement to form the U.S. Olympic Network (USON), the first-ever cable television network devoted solely to the excitement, competition and values connected with the Olympic Movement.

"Expected to launch in 2010, broadcasting year-round, and using multiple platforms, including television, video on demand and online, the USON will provide a window into the quests of American athletes to reach the pinnacle of their sports. Viewers will be able to watch live coverage of championship competitions and, after 2012, Olympic trial events in a wide range of sports, plus live, non-stop news reports, commentary, interviews from the locations of future Olympic and Paralympic Games, and classic Olympic footage through its exclusive U.S. access to thousands of hours of programming.

"Additionally, the USON will provide video on demand content, enabling subscribers to watch their favorite Olympic athletes and their feats whenever they want. A broadband platform will also be established for Internet customers to experience the passion of the Olympic Games online with news, highlights, and event coverage. The transaction is subject to closing conditions."

Related articles by Zemanta

• U.S. Olympic Network set to debut after Vancouver Games (sports.espn.go.com)
• U.S.O.C.'s TV Network Quickly Stirs Dispute (nytimes.com)