"Toronto was chosen as host site over competitors Bogota, Colombia and Lima, Peru. The winning city's $1.4-billion (CAD) plan is built around a core of existing and proven world-class facilities used for professional sports, six new athletic venues and a well-designed, sustainable athlete's village on Toronto's waterfront. New venues include a stadium for athletics, indoor velodrome, Canadian Sports Institute facility and Aquatics Centre, as well as two additional 50-meter pools."
"DAYTONA BEACH, Fla., Sept. 21 /PRNewswire-FirstCall/ -- For over 50 years, Daytona Beach has been the mecca of motorsports racing due to the vision of 'Big' Bill France. Where there was nothing but open fields and saw grass, he envisioned huge crowds cheering the fastest cars and drivers racing at a spectacular world-class facility. Through the France Family's hard work, the 'Great American Race,' the Daytona 500, put Daytona Beach on the global sports map.
"Officially introduced today as the International Motorsports Center, the eight-story headquarters building under construction directly across from Daytona International Speedway, is designed to carry on the great heritage of motorsports that is synonymous with the France Family and Daytona Beach. The International Motorsports Center, scheduled to be completed in late 2009, will serve as the world headquarters for International Speedway Corporation ('ISC'), NASCAR and Grand-Am Racing Association ('Grand-Am')."
"ATLANTA, July 30 /PRNewswire-FirstCall/ -- Aaron's, Inc. of Atlanta, GA (NYSE: AAN), the Aaron's Outdoors television program and Mossy Oak Brand Camo have teamed together to produce a unique marketing campaign that features specialty paint schemes on three NASCARracecars and a national register-to-win sweepstakes. Aaron's will replace its familiar Aaron's Dream Machine paint schemes with Mossy Oak patterned camouflage and prominently feature the Aaron's Outdoors logo on the hood and TV panel of the racecars. To help promote the special paint schemes, Aaron's has also developed a national register-to-win sweepstakes that will award nine grand prize winners camouflaged replica race helmets, each autographed by the three drivers who will pilot the cars.
...
"The first of these special paint schemes will premiere on the Michael Waltrip Racing (MWR) No. 00 NASCAR Sprint Cup Series Aaron's Dream Machine driven by David Reutimann at the Pep Boys Auto 500 at Atlanta Motor Speedway on September 6, 2009. The paint scheme will again be featured on the R3 Motorsports No. 23 NASCAR Nationwide Seriesracecar driven by Ken Butler III in the Dollar General 300 at Lowe's Motor Speedway on October 16. The final paint scheme can be seen on the MWR NASCAR Nationwide Series No. 99 driven by Trevor Bayne in the O'Reilly Challenge at Texas Motor Speedway on November 7.
"In addition to featuring the special paint schemes on the racecars, the program will include a national register-to-win sweepstakes offering fans a chance to win one of nine replica race helmets featuring Mossy Oak Brand camouflage and autographed by each of the three drivers. Registration for the sweepstakes begins July 30 and ends on Nov. 4. An independent judging organization will choose three winners the week before each featured race."
"COLORADO SPRINGS, Colo. and PHILADELPHIA, and SUN VALLEY, Idaho, July 8 /PRNewswire/ -- The U.S. Olympic Committee (USOC) and Comcast Corporation (Nasdaq: CMCSA, CMCSK) announced today that they have entered into an agreement to form the U.S. Olympic Network (USON), the first-ever cable television network devoted solely to the excitement, competition and values connected with the Olympic Movement.
"Expected to launch in 2010, broadcasting year-round, and using multiple platforms, including television, video on demand and online, the USON will provide a window into the quests of American athletes to reach the pinnacle of their sports. Viewers will be able to watch live coverage of championship competitions and, after 2012, Olympic trial events in a wide range of sports, plus live, non-stop news reports, commentary, interviews from the locations of future Olympic and Paralympic Games, and classic Olympic footage through its exclusive U.S. access to thousands of hours of programming.
"Additionally, the USON will provide video on demand content, enabling subscribers to watch their favorite Olympic athletes and their feats whenever they want. A broadband platform will also be established for Internet customers to experience the passion of the Olympic Games online with news, highlights, and event coverage. The transaction is subject to closing conditions."
"NEW YORK, June 12 /PRNewswire/ -- MLB.com, the official Web site of Major League Baseball, announced today that its live coverage of the 2009 First-Year Player Draft drew 332.5 million page views and 29.8 million visitors over the three-day event, shattering traffic records for the comparable draft time period. The total page views represents a 75 percent increase over the 2008 mark of 189.5 million, while visitors were up more than 30 percent year-to-year."
"On Super Bowl Sunday, February 1 at 6:00 pm ET, SIRIUS XM will air an expanded lineup of play-by-play broadcasts of Super Bowl XLIII live from Raymond James Stadium in Tampa nationwide. The 13 separate game calls in 10 languages is an increase from eight languages from last year and will be available for the first time to both SIRIUS and XM subscribers." - Ron Bailey
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